BeCool is part of the Jane Group, one of the world’s largest brands and are based in Barcelona Spain. They have been in existence since 1932 and are brand or sector leaders in many of the 52 countries they supply, including China, Russia and the USA. Jane has created many industry "firsts" such as the world’s first multi folding pushchair, the world’s first multi position infant carrier car seat and the world’s first reclining ISOfix car seat (group 2/3). Some years ago Jane also supplied the UK company "Silver Cross" with a number of pushchairs which they successfully sold in the UK. Many in the industry believe Jane have the most advanced Car Seat Crash Research Centre in the world and every Friday it is open to school parties to visit.